Yola
ART DIRECTION | BRANDING | MARKETING | PACKAGING
Client: Yola Yogurt & Granola
Software: Illustrator, Photoshop, and InDesign
A brand identity designed to capture the perfect blend of smooth yogurt and crunchy granola for Yola’s signature product.
Yola combines yogurt and granola in convenient, ready to enjoy jars. The logo captures the smoothness of yogurt paired with the chunky pieces of granola. A blue palette highlights the dairy base and gives a fresh, clean feel. The design captures the balance of Yola’s ingredients in a way that feels fresh and easy to recognize.
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Packaging
3D MODELING | ILLUSTRATION
Yola’s packaging is bright and eye-catching, designed to stand out on the shelves.
The jars feature a bold logo for clear brand recognition, with vibrant fruit illustrations that highlight each flavor. A subtle pattern in the background adds texture and ties in the granola element, creating a design that feels fresh, fun, and cohesive.
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Marketing
BILLBOARDS | POSTERS | BROCHURES
Yola’s advertising campaign captures the bold and playful spirit of the product.
The campaign includes billboard designs, poster ads, and a tri-fold brochure, all centered around the tagline, "Crunch & Cream, Yola’s a Dream." Every element uses Yola’s brand colors to create a cohesive, recognizable look that brings the brand’s vibrant personality to life.
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Social Media
INSTAGRAM | MESSAGING | STATIC
Yola’s social media campaign uses bold visuals and playful messaging to highlight it's signature crunch and cream experience.
Each post blends product storytelling with engaging typography and clean layouts, reinforcing Yola’s focus on simple ingredients and satisfying crunch. From highlighting key product benefits to snackable moments, the campaign brings the brand to life in a fresh, engaging way while keeping a sense of warmth and personality.
