YOLA
Yola is a company that produces a product
combining yogurt and granola in jars.
combining yogurt and granola in jars.
For the trademark, my goal was to capture
the fluidity of yogurt and the chunky texture
of granola. I decided to go with a blue to
represent dairy conveying the product's
main ingredient, yogurt.
the fluidity of yogurt and the chunky texture
of granola. I decided to go with a blue to
represent dairy conveying the product's
main ingredient, yogurt.
● Branding ● Advertisement ● Packaging
PACKAGING DESIGN
Yola's packaging is a bold & colorful
jar that stands out on the shelves.
jar that stands out on the shelves.
The yogurt packaging showcases a bold logo
to grab attention, while vibrant fruit silhouette
illustrations indicate each flavor on the jars.
A subtle granola pattern on the background
adds depth, highlighting the granola element.
to grab attention, while vibrant fruit silhouette
illustrations indicate each flavor on the jars.
A subtle granola pattern on the background
adds depth, highlighting the granola element.
ADVERTISING CAMPAIGN
Yola's advertising campaign embodies the
the bold & playful essence of the product.
the bold & playful essence of the product.
The campaign encompasses a range of materials,
including billboard designs, poster ads, & a tri-fold
brochure. Every component reinforces the tagline,
"Cruch & Cream, Yola's a Dream" while upholding
Yola's brand colors for a cohesive and
brand-aligned campaign.
including billboard designs, poster ads, & a tri-fold
brochure. Every component reinforces the tagline,
"Cruch & Cream, Yola's a Dream" while upholding
Yola's brand colors for a cohesive and
brand-aligned campaign.
SOCIAL MEDIA POSTS
Yola's social media campaign showcases
six cohesively designed Instagram posts.
six cohesively designed Instagram posts.
Each post blends product highlights with real-life
moments of enjoyment. From on-the-go snacking
scenes to Yola jars stacked in fridges, these posts
capture the essence of convenience & enjoyment.
moments of enjoyment. From on-the-go snacking
scenes to Yola jars stacked in fridges, these posts
capture the essence of convenience & enjoyment.
